Question No: 49 ( Marks: 3 ) Can a person reach self-actualization without meeting the lower level of needs? Briefly explain it. Question No: 50 ( Marks: 3 ) What are the different functions performed by the wholesalers? Question No: 51 ( Marks: 5 ) The main focus of small businesses lies in publicity than public relations, why so? Question No: 52 ( Marks: 5 ) Why studying consumer behavior is important for marketers? Question No: 53 ( Marks: 5 ) While starting the process of negotiation what points will you keep in mind during the process of negotiation? Question No: 49 ( Marks: 3 ) How the performance of a supply chain can be measured? Mention any three points. Question No: 50 ( Marks: 3 ) What is the purpose of marketing research? Question No: 51 ( Marks: 5 ) A company is using sales force automation system and aims to increase customer's satisfaction. How sales force automation system can be helpful in attaining customer's satisfaction? Question No: 52 ( Marks: 5 ) How public relations are helpful in creating goodwill for organizations? Question No: 53 ( Marks: 5 ) Differentiate between economic and psychological models.
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Another Paper:
I attempted my mkt ppr today. Almost 6,7 mcq were new. Subjective portion I remember is as follows:- Explain situations where a company may NOT need to have a distribution channel. 3marks Explain why non profit organizations need to do SWOT analysis. 3marks Explain safety needs. give atleast 4 exapmles. 5marks explain why promotion is a weak area of wholsalers. 5marks Cell phones n video games have now become mass media. Justify this with logical reasons. 5marks
